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    iDeaBizSTEER

     BUSINESS STRATEGY

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    • sunilsvaya
      Jan 24, 2020
      INSPIRING. WORK. PLACE
      Discussion 
      Recently, some time back, I came across this terminology of IWP which is in corporate culture nothing but inspiring work place.  How it is understood by many organisations is good colourful walls, written with lot of quotes, beautiful tables and comfortable chairs and likewise things which make the work place inspiring but some how I couldn’t see that inspiration there in those fancy furniture and gadgets! I understood in one of the feedback that last year our team was one of the very few teams who could able to deliver the results on the expectations in the tough demanding conditions.  How was that happen ? We the team of 30 people didn’t even had place to seat.  Every morning team use to come and settle down in one small room and half of us will be standing for whole two hrs meeting as not enough chairs were there. during the day colleagues will find the place wherever possible nearby and work with full enthusiasm. They were not demotivated with the fact that they don’t even have fixed place to seat. The inspiration doesn’t come from materialistic things but it comes with human interactions. Every human interaction in organisations can be inspiring or uninspiring.  There are hundreds of human touch points in the organisation and how people are interacting with each other will define are they inspiring or demotivating. I have worked with some the bosses in my long career who will not even wish you good day if they don’t need anything from you. They will cross you as if they don't even know you. Do we feel such leaders seating in glass cabins will inspire teams to deliver at high performance with fancy furnitures around. Rather I strongly believe that if we make every human experience positive and full of love and compassion the people will feel valued and engaged. The inspiration can flow from one human to another human, its human thing. The inspiration can flow in team with Common purpose and unique cause and someone guiding from front. The energy of inspiration lies inside human being and thats why with every human interaction we exchange either positive energy to negative energy to others. The inspiration is nothing but are we able to pass and generate positive energy in others with every human interaction in organisation. The warmth with which people exchange the eye contact to each other generates energy, whether positive or negative. I remember in my nabourhood there are two-three trainees have joined, fresh from college and very young. Every time we cross at any point I see a wide smile on the faces, a spark in eyes. A positive energy get passed. Like a good human being I reciprocate the same and some positive energy flows. The experience remains good and positive, there is nothing to loose we are not sacrificing on deliverables but how are we asking to deliver and how the deliverable are delivered makes a huge difference. To make the work place inspiring one must create that energy and ora near you. How are you interacting with people ? Every time when you interact with people do you pass down positive energy. Do people feel enthusiastic to meet and greet you. Do people wait for your meetings ? Do people feel that something inspiring will come when I meet next time this person? these are some of the points we need to ponder upon and introspect. The inspiring work place can be created in any kind of circumstances. Some people feel that if everything is good and situations are not challenging and demanding and everything going good than only you can create a good work place. Rather it is reverse way, when things are not going good and situations are adverse and things are not going well, you need more and more inspiration to draw positive energy and delivery on tough demanding conditions. People come to workplace for work. They do not come there to do time pass. But will they work at their fullest potential and will be able to delivery extra ordinary results, is all depends on as what kind of energy that place produces. If the ora of that place produces positive energy and inspirations, the ordinary people can produce extra ordinary results at the same place. The energy and inspiration is produced by human being on that work place. every person who is in influence of the situation, if start producing the right energy and inspiration the whole place will become inspiring. Thats how the inspiring work places are always created with lot of positive energy and creating experiences at each and every human touch points in the organisation. Creating positiveness and happiness movement. From here.. To.... -->>
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    • idea steer
      Sep 23, 2019
      Travel Start up ; Three Friends Travels : A story of passion
      Discussion 
      A story of Venturing into a work which one enjoys Dinesh, a hard core Engineer from IIT-Kharagpur in chemicals and diploma in IT and then turned to entrepreneur in Travel sector. How the idea of getting rid of routine job and getting in to a tourism sector worked for him…! Dinesh born in a middle class family in WB (Hawrah). As any other middle class family, the focus was always on studies so did well in schooling, and started studying in Ram Krishna Mission schools, further Studied and got in to IIT-Kharagpur in Chemical engineering and completed his engineering. After IIT, first job was in SAIL Raurkela as chemical engineer and after two years, he felt the wave of IT in industry and he felt to get in to IT field, this made him to go back to IIT – Kharagpur to do one year diploma in IT. Changed the career from Chemical engineer to IT professional and landed to silicon valley of India ; Bangalore and Joined WIPRO as his first job in IT. Then the journey continued for some years like any other software engineer, he also kept changing jobs every alternate years to go up in the ladder. He worked with Macmet India limited. Where they used to build flight simulators for Indian air-force pilots. One of the proud achievement was to build India’s first indigenous flight simulator for Russian AN32 which was deployed in Yehalanka airbase . He was the part of that team. Then kept on moving from flight simulation to telecom sector and worked with Susken for short term and then Kyocera. Stayed for almost 8 years in Kyocera. During this tenure also got lot of overseas opportunity like travel to US and Japan. During his long stint in Kyocera he came closure to the Japanese culture. The first turning point came here in his life, where he loved the company, loved his work and wanted to be there for entire rest of the career. When he was settling down and wanted to retire from this company suddenly the great recession of 2009 appeared and one fine morning the decision by company was announced that the division with whom he associated was acquired by Mind-tree in India. The Mind-tree wanted to venture in telecom and acquired this company. The coalition didn’t go well and within one year Mind-tree decided to close down the acquired division. The life was little mess and back at cross road for Dinesh. Most of his colleagues left mind-tree and joined other telecom companies like INTEL, CISCO etc. But he chose to stick to mind-tree for some more years. At the same time tried to further build his competencies and went back to school. He did his one year EGMP from IIMB to further polish his entrepreneurial skills and same time Mind-tree got the contract to build the Aadhar project for GOI. Dinesh was part of this project team and got the opportunity to work with world’s largest software project and event. After completing EGMP the thoughts started in mind to do something independent. Finally one day he quite the job of Mind-tree. He took some baby steps of learning sales and marketing when he partnered with one Pre-school chain and help them setting up the units across India. Than he joined a team of start-up of educational team for building an e-learning platform called ENTUZE. Prepared the contents for Commerce students for exams for professional courses like CA/CS etc. Launched the product in south Indian cities. At the same time the thought to venture something own independently was kept wandering in his head and wanted to do something which he enjoys. From childhood he travelled across India with his parents and later during overseas assignments he used to travel across different countries. He has been always thinking whether he can do something in travel space. During this time one of his trip gave him this conviction to move out of comfort zone and pursue something which he enjoyed to do. During this phase of his venture his wife got a research assignment in Taiwan sponsored by Government of Taiwan. While he was in India with kids, taking care of family, Dinesh’s wife was in Taiwan. During summer vacations she insisted the family to visit the Taiwan for vacation but he was skeptical and little reluctant knowing that Taiwan is only famous for semi-conductors and nothing much to offer beyond. So he insisted to his wife as whether they can go for summer vacation at any other place instead. But finally they agreed to visit Taiwan. Even getting the Taiwan tourist VISA was a nightmare for them, in-spite of the fact that his wife was working there. Finally they got the VISA 24 hrs before the flight time. The next two weeks as it unfolded completely changed his perspective about Taiwan. They travelled across the Island and discovered that almost every weather possible on earth was available on that tiny island. It has lot to offer like, long white sand bitches, Deep forests, snow-clad mountains, some of the world’s best hiking routes and what not. Initially, he thought Taiwanese cuisine is just like Chinese but it came out as one of the best cuisine experience in life. Contrary to his previous understanding that Taiwan is in major a non-vegetarian cuisine, he was shocked to know that more than 60% of population was Vegetarian and don’t even use onion and Garlic in their food. That was the realization that when such a small island of 400KM of length and 150 km of breadth can offer such a spectacular and wide verity of nature than definitely there are many such place on earth which can be explored and open to the people for exploration. And that was the point triggered to him that he can do something bigger in travel space to unfold such unexplored places in world. Without having any experience in travel or tourism sector he started a company called “Three Friends Travels International” in late 2016. The idea was to give unique experiences to people by either to let them discover a new culture, or people, or places with different history. He promotes the off-beat locations in India and abroad. His start-up offers locations like North-east, interior places of Assam and Meghalaya and abroad countries like Cambodia, Vietnam, Taiwan, Turkey, CIS countries etc. They offer very rich travel experience, but less explored and also bringing some uniqueness to travel to Europe trips. He is working on this venture now since 03 years and catered more than 100 tours and few hundred to travelers making their experience unique, while they wish to travel across the world. Having the vision to build and grow the company in such a way that it will be remembered by the travelers for the unique experiences they get from each trip that make through Three friends travel. He want to explore lot of places himself and also help happy travelers to explore in the journey. The proof of concept is done and now having a good nos of satisfied customers. The efforts are to make a global presence of the venture called Three Friends Travels International. Courtesy : Dinesh : Three friends travels International. dinesh@threefriendstravels.com www.threefriendstravels.com www.facebook.com/threefriendstravels
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    • idea steer
      Aug 28, 2019
      VERIPURE : FOOD PURITY CHECK
      Discussion 
      Post finishing my studies, I been to USA for my higher studies. The dream of establishing my own start-up began while working for a start-up in USA during the PhD studies. After working for few years at MNCs in Bengaluru as a Scientist and a Manager, I considered myself to be ready for the start-up, and financially not so ready. The exploration of start-up ideas began and I started looking in to merits of ideas based on personal and professional experience, limited financial resources (which is a struggle for all the start-ups in beginning) and effectuation principles which learned from Prof. Saras. After lot of exploration, zeroed down to three ideas. The toss-up was now between the Ed-tech Vs Water Tech Vs Food Tech startup. Each of the idea had its own merit and advantage to pursue further. Ed-tech start up seemed like a low hanging fruit with my teaching experience and connects in education institutions. Somehow something to change in the society was in heart. The quality of water had bothered me a lot when I was new (still does) to Bengaluru. Spent a lot of time searching for solutions to hard water, and hence the Water Tech startup for solving water quality problems was one of the thrust area for me to take it forward. The other concern towards society was regarding the food quality. The food adulteration is a major concern in society today. Milk and curd consumption had resulted in several food poisoning experiences which led to the checking the quality of milk and learnt the new concept of ‘Food Adulteration’. In another instance, packaged green peas had to be discarded after it released strong green color after a third water wash. A normal person do not know as how to check the quality of various food products. The laboratory solutions are the only solutions, but out of a common man’s rich. I wanted to enable a common man in society especially the home-makers with an easy and affordable solution to check the quality of food which they consume on day to day, which became the food tech startup idea.. While doing a survey for the three ideas, Food Tech got the best response of the three ideas. This idea was backed by Goldman-Sachs, NSRCEL and received financial support from Govt of Karnataka to develop products to detect and verify the purity of Foods. Thus ‘VERIPURE’ was born! VERIPURE is an innovative product development and solutions company in chemical and biotech industry. We are passionate about science and technology and are building products to make this world a healthier place. We have developed a range of testing kits for various food items. Our product range currently includes testing kit for Chilli testing, Milk testing, Turmeric testing and etc. food products. It is enabling the home makers to check the quality of food before they serve to their beloved in family every day. The revolution of quality food in society has just begun and we hope to develop & launch more and more enabling solution in coming days and enable the common man and a home maker to do self-checking of food quality and ensure quality food for families. You may visit our website : http://veripurelabs.com/shop/ Smitha. Founder : VERIPURE LABS
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